Branding 10,000 Lakes
What are you doing for the next 27 years? Probably having a family, working, replacing a couple of water heaters in your house. Designer Nicole Meyer will be creating brands for the 10,000 lakes of Minnesota, one a day, every day. It’s a daunting task to be sure, but she seems in pretty good spirits about it, and so far all of her designs are fantastic. This is a good thing for those of you out there in the design world, because someone that talented and prolific has focused on something other than stealing all of your clients by just being better. Breathe easy, guys.





